Complete management for salons and beauty professionals.

A salon lives by its calendar. Beauty brings booking, scheduling, loyalty, and payments into one interface designed to be run by the whole team, with no training.

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In productionsden-beauty

−0%missed appointments

+0%more bookings outside opening hours

0.00%uptime target

Behind the product

How it's built and run

Each product is built with agents, hardened, and run so your team can take it over.

Case studies

Business problems, solved.

What Beauty changes on the ground. Each case is an illustrative scenario: a measurable problem paired with the kind of result the engineering targets, not a specific client's audited figure.

The missed appointments that drag revenue down

Problem: Every week the salon loses slots to forgotten appointments: unbilled practitioner time that can't be recovered.
Engineering approach: Automatic multichannel reminders driven by a rules engine, one-tap confirmation, and a waitlist that instantly re-offers a freed-up slot.
Result: No-shows drop, and freed-up slots refill on their own.

−34%missed appointments

Booking without calling

Problem: Bookings went through the phone during opening hours: calls missed during treatments, slots lost in the evening.
Engineering approach: Real-time online booking, open 24/7, synchronized with every practitioner's calendar.
Result: Clients book when it occurs to them; the team keeps the phone for treatments.

+48%more bookings outside opening hours

Loyalty without the effort

Problem: Paper loyalty cards got lost; there was no follow-up for clients who stopped coming back.
Engineering approach: A loyalty program built into the client record, and automatic follow-ups for inactive clients.
Result: Loyalty runs with no extra load on the team.

×1.790-day return rate

Illustrative scenarios. The figures model the shape of real SDEN work, not a specific client's measured results.

Screens

Beauty in production: glimpses of the actual interface.

What's included

What you get

Set up, supported, and yours.

Set up with your team, supported, and fully yours to run.

The engineering behind it

What Beauty draws on at SDEN

Engineering domain

Software & mobile development

SDEN designs and ships production web platforms, SaaS applications, and native and cross-platform mobile apps: from a blank page to App Store, Play Store, and live production.

Engineering domain

Design & UX

SDEN designs product interfaces (research, wireframes, design system, accessible by default) with the design tokens shared between Figma and the production codebase.

Approach

How SDEN ships software

The four-phase engagement model SDEN runs on every project: scoping, design, hardening, delivery.

Let's get to work

Want this in production?

See how Beauty fits your stack. Start a project and we'll scope it with you, no commitment.

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